Meet your expert
“I compete not just for the learning curve, but to inspire others and give back to the community.”
Nas Jaafar is the 2026 World Brewers Cup champion. He has worked in coffee since 2014, rising from front-of-house to business owner, and started competing in 2019 at the Malaysia Barista Championship. Today he is Southeast Asia Specialty Sales Representative for Falcon Coffees, a husband and father of two who competes to inspire and give back to the coffee community.
2026 World Brewers Cup, Brussels
SEA Specialty Sales Representative, Falcon Coffees
2014 · competing since 2019
Malaysia Specialty Coffee Association